SIDA - Un effort Mondial le Vaincra [AIDS - A Worldwide Effort Will Conquer It]
- Title:
- SIDA - Un effort Mondial le Vaincra [AIDS - A Worldwide Effort Will Conquer It]
- Alternate Title:
- [AIDS - A Worldwide Effort Will Conquer It]
- Collection:
- Persuasive Maps: PJ Mode Collection
- Creator:
- Kilonda, Kilomo
- Other Creators:
- Harrison and Sons Ltd, printer
- Date:
- 1989
- Posted Date:
- 2024-04-25
- ID Number:
- 2520.01
- File Name:
- PJM_2520_01.jpg
- Style/Period:
- 1960 - Present
- Subject:
- Advertising & Promotion
Disaster/Health/Environment
Other Moral & Social
Pictorial - Measurement:
- 6.5 x 8.5 (centimeters, height x width)
- Notes:
- This commemorative stamp sheet honors and promotes the first effort by the United Nations to combat AIDS through a single, worldwide program. The World Health Organization Special Programme on AIDS (or Global Programme on AIDS) was founded in 1987. Its logo was created by the famed international designer Milton Glaser: two red halves of a broken heart, separated by a blue skull, all configured in the shape of the letter "W." The W represents both the World Health Organization and the Special Programme's worldwide approach: "SIDA - Un effort Mondial le Vaincra" (AIDS - A Worldwide Effort Will Conquer It). See generally Theerman 2013.
This stamp, produced for the government of Zaire, emphasizes the global reach of the Programme by repeating the symbol five times on a world map: on the Americas, Europe, Africa, Asia, and Australia. In addition to the "Worldwide Effort" language, the stamp includes another watchword of the Programme: "l'Humanité Lutte Contre le Sida" (Humanity Fights AIDS).
Although Glaser's symbol was powerful, there was concern over ambiguity in the meaning of the skull and the two halves of the heart. As a result, it was replaced in 1991 by the red ribbon, which remains the ubiquitous symbol of the fight to this day. Ibid.
Cornell University Library is pleased to present this digital collection of Persuasive Maps, the originals of which have been collected and described by the private collector PJ Mode. The descriptive information in the “Collector’s Notes” has been supplied by Mr. Mode and does not necessarily reflect the views of Cornell University. - Format:
- Image
- Rights:
- For important information about copyright and use, see http://persuasivemaps.library.cornell.edu/copyright.