Cornell University Library Digital Collections

Weighted Map of the United States showing the various states, exclusive of those on the Pacific Coast, altered in size in proportion to their population.

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Title:
Weighted Map of the United States showing the various states, exclusive of those on the Pacific Coast, altered in size in proportion to their population.
Alternate Title:
Weighted Map of the United States
Collection:
Persuasive Maps: PJ Mode Collection
Creator:
International Salt Company
Date:
1935
Posted Date:
2017-04-14
ID Number:
2057.01
Collection Number:
8548
File Name:
PJM_2057_01.jpg
Style/Period:
1920 - 1939
Subject:
Advertising & Promotion
Unusual Graphics/Text
Unusual Projection
Measurement:
20 x 28 on page 35 x 28 (centimeters, height x width)
Notes:
This advertising map for International Salt makes use of several persuasive cartography techniques. First, it is a cartogram, with each state's size altered in proportion to its population. Because the company's offices generally correlate with population, this technique increases the accuracy - and effectiveness - of the image. Second the midwestern and central states are blacked out, and the Pacific Coast states omitted entirely, obscuring the company's representation in those areas.

For further information on the Collector’s Notes and a Feedback/Contact Link, see https://persuasivemaps.library.cornell.edu/content/about-collection-personal-statement and https://persuasivemaps.library.cornell.edu/content/feedback-and-contact
Cite As:
P.J. Mode collection of persuasive cartography, #8548. Division of Rare and Manuscript Collections, Cornell University Library.
Repository:
Division of Rare and Manuscript Collections, Cornell University Library
Archival Collection:
P.J. Mode collection of persuasive cartography
Format:
Image
Rights:
For important information about copyright and use, see http://persuasivemaps.library.cornell.edu/copyright.

About the collection